Our people are at the heart of our business. We have a hard-working, interesting and successful group of people in our business, and we’re proud to introduce you to the AAF team. Take a look and get to know us better!

MEET THE MANAGING DIRECTOR

MEET THE SALES TEAM

The All About Food Sales Team is carefully crafted from ambitious and talented graduates, and experienced sales people, who have enjoyed an extensive and on-going training process. Looking after grocery multiples, wholesale and convenience this team are your first port of call if you want to stock any of our brands or expand your current range.

Rebecca

Senior National Account Manager

MEET THE BRAND TEAM

With a real passion for the consumer and food, we’ll nurture your brand and make it successful in Grocery. In this team we leverage top notch marketing and category management skills learned through a vast array of professional experience.

Lloyd

Senior Product Development Manager

MEET THE CATEGORY TEAM

This is where the magic happens! Our category team, full of data wizards and storytellers, use their skills to work alongside retailers and brand partners to truly understand our customers and help the AAF team.

MEET THE FINANCE, LEGAL AND IT TEAM

Keeping the good ship AAF on the right course, our finance, legal and IT team make sure everything is hunky-dory in all the right places. 

Ian

Finance Business Partner

Jordan

Management Accountant

MEET THE OPS AND TECHNICAL TEAM

The Ops and Technical team make sure all is well and good with our products and technical processes.

Hannah

Technical & Customer Care Manager

Annie

Product Development Manager

MEET THE PEOPLE TEAM

The HR team is small but well formed, and combines experience and enthusiasm to keep our current AAF team engaged and developed whilst attracting great new talent to the company.