The Team
Mike Taylor, Managing Director
“We strive to get better, be better and achieve more together everyday”
I initially worked with AAF in 2011 on a consultancy basis and stayed in contact with the business before joining as a Non-Executive Director in 2015 before joining the business full time in 2018. I have worked in FMCG all my career, working for Kraft Foods, Kellogg’s and Mondelez ending my corporate career in 2018 as UK &I MD for Mondelez.
I am proud to lead the business which consists of some of the most talented and hardworking people I have ever worked with in my career and a stable of the best restaurant and coffee shops brands in the UK &I that we are obsessed with making successful in retail. We pride ourselves on being brilliant at the basics and being meaningfully different and being a Trusted Partner to our brand owners, retail partners and manufacturing and supply chain partners, and working with them to make “Restaurant and Coffee Shop brands successful in retail.
Sam, Brand & Category Director
"Winning together is how we succeed"
I’ve seen the business go from strength to strength, delivering differentiation and growth with our partners.
I created our category function from the ground up, working with all of our brand partners, retailers and categories. During this journey we’ve grown into a broad-based category team which draws on a rich history of insight, knowledge and experience which sets our organisation apart.
Sam, Brand & Category Director
“Winning together is how we succeed”
I’ve seen the business go from strength to strength, delivering differentiation and growth with our partners.
I created our category function from the ground up, working with all of our brand partners, retailers and categories. During this journey we’ve grown into a broad-based category team which draws on a rich history of insight, knowledge and experience which sets our organisation apart.
Clair, Operations Director
"We give people the opportunity to make a tangible difference to the business, and under that responsibility they thrive"
I’m passionate about developing people. AAF has given me the opportunity to develop people and teams to support them in their professional and personal growth, which is highly rewarding.
At the heart of the business is an inspiring team of hard working, creative and team-orientated people working for the collective opportunity.
Clair, Operations Director
"We give people the opportunity to make a tangible difference to the business, and under that responsibility they thrive"
I’m passionate about developing people. AAF has given me the opportunity to develop people and teams to support them in their professional and personal growth, which is highly rewarding.
At the heart of the business is an inspiring team of hard working, creative and team-orientated people working for the collective opportunity.
Alastair, Sales Director
"We create a freedom for people to create, explore and explain."
Working at AAF requires teamwork, hard work and a robustness & resilience that comes from being an SME trying to take on huge businesses in very competitive categories. I often compare it to being on a yacht in a round the world yacht race, and that is something I would very much like to participate in!
Alastair, Sales Director
"We create a freedom for people to create, explore and explain."
Working at AAF requires teamwork, hard work and a robustness & resilience that comes from being an SME trying to take on huge businesses in very competitive categories. I often compare it to being on a yacht in a round the world yacht race, and that is something I would very much like to participate in!
Peter, Finance Director
"We're always curious and constantly ask "why." With everyone sharing this mindset, we're never lacking in fresh, innovative ideas."
I love working at a business that is focused on helping people being the best they can be, which is what AAF is about.
On top of this we get to work in a fast-paced environment, that challenges us every day, with great people and some of the best-loved restaurant and coffee shop brands in the UK.
Peter, Finance Director
"We're always curious and constantly ask "why." With everyone sharing this mindset, we're never lacking in fresh, innovative ideas."
I love working at a business that is focused on helping people being the best they can be, which is what AAF is about.
On top of this we get to work in a fast-paced environment, that challenges us every day, with great people and some of the best-loved restaurant and coffee shop brands in the UK.