Senior National Account Manager

All About Matthew

I’m Matthew. I’m currently a Senior National Account Manager looking after Tesco and the multiples team. I love all things food so I’m trying to address the balance through training for the Great North Run in September. I am currently training a six month old Cocker Spaniel called Rufus. He’s great fun but completely nuts!


Prior to joining AAF I graduated from Newcastle University with a Pharmacology degree. Following university I set up my own small business rearing rare bread pigs and producing some of the finest sausages around. In my time at All About Food, I have had experience across all of the major multiples and I am now taking on the challenge of running the Multiples team.


I am a strong team player full of big ideas.

Proudest moments:

Completing the gruelling 1000km Nando’s charity cycle from Johannesburg to Durban

Believes in:

I believe that ‘you get out what you put in’.


I am passionate about good food, properly sourced and made the old fashioned way! Running further, cycling faster and getting fitter too. Supporting England rugby.

All About Food Ltd, The Tree House, Maple Court, White Moss Business Park, Skelmersdale, WN8 9TG.

T:01695 556 427