All About Helen

My name is Helen Mudie, Senior Category Manager at All About Food since February 2021. I look after data analysis across Nando’s, Red’s True BBQ and Gourmet Burger Kitchen brands, and I also lead the relationship with Sainsbury’s, one of our main customers.

Experience

I have a career in Insight and Category Management that spans 30 years, having spent time at Kraft Foods, GSK, Danone, and as a consultant for Bridgethorne, who placed me in multiple organisations to support their Category Management functions. I had placements at Jordans Ryvita, AB World Foods (Blue Dragon/Pataks), McCormicks (Schwartz), Nestle Purina, Pfizer, and Fage (Total Greek yoghurt).

What I Love About Working at All About Food

What I love about All About Food Ltd are the amazing brands we get to work with and the team of people with such a positive, ‘can-do’ attitude and entrepreneurial spirit.